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About Us

Committed to Selling Client Satisfaction

To get your products the attention they deserve, you need to work with a sales company that has in-depth knowledge of your marketplace, the skills to develop attention-grabbing presentations, and the determination to consistently follow up with leads.

With over 30 years of experience representing the pool, spa, and backyard outdoor living industry, Mid America Sales has a history of education, training, and long-lasting relationships. Our proven dedication has brought us close to all the key players in the industry—we have earned their trust. Carefully choosing our vendors allows us to discover the highest quality product lines to improve sales for our clients. Even during the toughest economic conditions, our efforts are focused on providing the best value.

Proven Customer Success Fueled by Strategy

High quality, innovative products alone aren’t enough to make your customers remember your company; you must also offer an exceptional buying experience. Consumers want to feel seen, heard, and cared for during their purchasing process. This is what will set your company apart from competitors offering similar products, and it’s also part of Mid America Sales' business strategy.

We arm our sales reps with the tools they need to exceed customer expectations with attentive service and expert knowledge. Working within segmented territories, they become leaders in their areas so they can provide individualized attention to regional clients.

Results-Driven Marketing

At Mid America Sales, we strive to be the most advanced users of cutting-edge technology in our industries so we can give you the advantages these advancements bring, first and foremost being increased sales. By using an advanced CRM, direct mail campaigns, and other specialized marketing efforts, we know how to streamline the sales process and deliver the results you want.

Experts in Pool and Outdoor Living Products

With a focus on customer satisfaction, we only represent the best products from the best manufacturers. This means buyers will get the items they want without sacrificing quality or value.


View Our Products

outdoor firepit

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Visit Our Product Showroom

We know the products we represent are exceptional, and we want our partners to see that for themselves. With a state-of-the-art showroom, you can get an up-close and in-person look at our product offerings

MAST Sales Group

Mid America has expanded into the Northeast under the name MAST Sales Group. We now serve Virginia, Washington D.C., Maryland, Delaware, New Jersey, Pennsylvania, New York, Connecticut, Rhode Island, Massachusetts, Maine, New Hampshire, and Vermont. As we grow, we’re keeping the same quality and reliability that we’ve earned after over 30 years in the Midwest. Find your Northeast rep and take advantage of the service and value brought to you by MAST Sales Group.

Regional Sales Experts


States We Represent