Mid America Sales - Pool & Outdoor Living (2)

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Industry Trends

2022 Swimming Pool Industry Statistics Your Pool & Spa Company Needs to Know

Like everything these days, it has been a wild ride in the pool and spa industry in the last couple of years. If you were looking for calmer days, you...

Sales Strategy

Sales Closing Techniques for Pool & Spa Businesses

Most sales professionals have "the one that got away." The client who was so close to signing — but failed to purchase. You may not even know what wen...

Marketing | Sales Strategy

8 Marketing Tips for Swimming Pool Maintenance & Service Companies

Business owners need to market their services to reach clients — which applies to swimming pool maintenance and service companies. Potential customers...

Marketing | Sales Strategy

5 Tips to Sell Pool Supplies Online

Selling pool supplies online makes sense, especially when you consider that in 2020, people spent an average of 145 minutes per day on social media. P...

Marketing | Sales Strategy

Should You Use a Customer Incentive Program in Pool & Spa Retail?

Customer rewards and incentive programs have become big business for many brands and retailers. Grocery store chains, online stores, airlines, restaur...

Marketing | Sales Strategy

6 Tips for Leveraging Social Media in Pool & Spa Marketing

You go where your customers are if you want to make the sales, right? In today’s world, the chances are excellent that most, if not all, of your custo...

Sales Strategy | Retail

How to Cross-Sell Pool & Spa Products

Cross-selling pool and spa products may be one of the best ways to increase your sales. It's also a solid way to improve customer service experiences....

Marketing | Sales Strategy

Creating the Modern Customer Experience in Pool & Spa Retail

As more entrepreneurs throw their hats in the ring, the retail landscape for pool and spa suppliers continues to change. To keep up with the latest de...

Outdoor Living

Outdoor Living Look Book

Mid America Sales is changing the way you view and utilize Manufacturer Representatives. Partner with us as YOUR TRUSTED RESOURCE for all of your Outd...